Seventy + Mochi
Our Origins
seventy + mochi is a tribute to family and community, to traditional craftsmanship and working women. Named after the address of the shop our grandparents opened in 1949 in Karachi, Pakistan, it is a constant reminder that great things come from small beginnings.
our philosophy
Seasonless, long-lasting, design-led denim made using recycled materials, kinder production methods and designing waste out is at the heart of what we do.
We are a vegan brand and commit to never using products derived from animals.
Our Commitment
seventy + mochi makes fashion circular
We are proud to have joined The Jeans Redesign project, an initiative by the Ellen MacArthur Foundation to help transform the way jeans are produced by making them last longer, easily recyclable, and produced in a way that is better for the environment and the people who make them.
Our Curated Vintage
Shop a curated collection of one-off vintage pieces. Hand selected and lovingly restored in our atelier, so you can own a truly unique piece.
Environmental Impact Measuring
EIM Scores with Jeanologia
We are committed to being transparent with how we ensure our denim is made to be less impactful on the environment and the people making it. We use Jeanologia's EIM software to help us do that and we share each products score.
